Small business secrets...

9 VoIP features to help SMEs grow sales

Posted by Giselle Camacho on Oct 27, 2020 3:20:00 PM

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For most businesses, most leads come from inbound and outbound call leads. As small and medium businesses begin to grow the need for better technology and practices become clear.

Here are VoIP features to help your SME help generate and handle sale leads.

Call flows

VoIP has many features but one that stands out is SMEs is Call Queues / Call Flows. Call queues minimises customer wait time and help prevent missed calls. It helps retain clients and makes sure customers are able to be transferred to the correct department. 

Voicemail to emails

Voicemail to email transcribes voicemail to email or text that can help save contact information left after hours. Now your employees don’t have to write down phone numbers or figure out what unclear recordings mean. This can help SMEs know how to grow sales by understanding what clients want before talking to them. Additionally, making sure that important sale leads always reach your business.


This feature allows callers to interact with a menu to choose an appropriate extension. Your business will suddenly seem more professional and impressive. It's like having an electronic receptionist! Ensuring that the customer comes through to the correct department everytime. This can also help employees deal with queries more effectively.

CRM integration

Everything you need is all in one place which makes it easier to help customers. All of your calls, emails, messages, and files are organized in one place. VoIP phone systems can integrate existing third-party CRM applications such as Gsuite or Microsoft Office. This helps SMEs organize reports and connect with customers all in one place. With all the information at your fingertips, you can pull up any information to help clients which will help grow sales. 

Team collaboration 

Everyone on your team wants to maximize the business's success and with teamwork, everyone can share their knowledge to solve problems. With VoIP, you have video conferencing where you can connect with your team and make video calls from anywhere. It has features to keep your meeting simple and organised with tools such as chat, screen sharing, and muting.

Ring groups

Ring groups can help make the call journey easier for customers and employees. Using the VoIP online dashboard makes it easier to route inbound calls based on availability of representatives. One example of this is during busy periods routing calls to agents who are less busy. Increasing the chances of calls being answered so that you don’t miss any leads.

Mobile app

With VoIP, you are able to bring your phone business anywhere and facilitate remote working. It is easy for you and your teams to work remotely. VoIP offers cloud phone apps where you can bring your work phone line with you anywhere and never miss sales because you are always available to take calls. 

Simultaneous Ring

Simultaneous Ringing gives you the ability to have multiple devices ring when a call comes in. This is very important because Missing important business calls can negatively affect a business’s sales and image. The customer service that they receive with these calls is important because by answering their questions as soon as possible it builds better customer satisfaction rates and they will want to come back to your SME. 

Call analytics

With call analytics, you can put a specific number on landing pages and measure conversion rates via calls/inquiries. This helps your business because it lets you know where to focus your marketing efforts. It shows you where you have the most traffic, the most calls, which helps decipher the efficiency of certain ads and allow them to be more cost-effective.

To see how VoIP can help your SMEs grow sales check out our packages or call our team on 0203 697 4166.

Topics: Latest, VoIP

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