Remember GDPR is fast approaching! Come May 2018 businesses must all adhere to the new rules concerning personal data and consent. For small businesses looking into the new legislation now, it should be easy to get your data in order in time. I’ve created a checklist for small businesses so they can make sure they don’t miss anything.

The EU’s General Data Protection Regulation - GDPR - kicks into action in May 2018, so it’s really important that you start familiarising yourself with the changing legislation now!

Deciding where to spend money in a small business is always difficult - with so many worthy things to spend your budget on. Using Google AdWords can seem daunting and scary – especially when it involves bidding against your competitors for keywords.

Before we begin, I think it’s important to point out that not every social platform is right for everybody. A lot of the time companies - like individuals - will drift toward their preferred platform. Which basically means the platform they like using the most, which more often than not is Facebook.

If you’re reading this, then you probably know the basics of how Google Adwords work (and if not, I recommend that you read this blog first). When searching for a product, service or company, 95 percent of people use the first page of results. Google Adwords not only guarantee a first-page result on Google, but they enable you to target, measure and progress your ads while keeping within a strict budget.

Google Adwords are paid ads that get your website and advert at the top of the search listings on Google. If you want your website and products to be at the top of searches, Adwords is the best way to come out on top, quickly and easily.

Recent research has shown that only 1 in 4 of us trust Social Media - so should we still be using it in business?  

Just like map books, floppy disks and Blockbuster video shops, the traditional phone line is FAST becoming obsolete, being overtaken by cloud technology.

Redesigning a website doesn’t have to be a lengthy and complicated task. It certainly isn’t something you should be doing every day. But if you don’t do it often enough, your company will quickly look stale, outdated, and out of touch with modern technology and trends. At the end of the day, your website is the face of your business and it’s important to figure out how often your business needs a face-lift.

Following the crowd or ‘being a sheep’ has many negative connotations, and in business, you’re hardwired to be different from your competition. So us telling you to join the masses and sign up to the cloud revolution must be an odd thought...BUT, Cloud-based services are becoming hugely popular, especially with UK start-ups and small businesses.