Small business secrets...

How to stay ahead of the competition with VoIP

Posted by Amina Addow on Nov 12, 2020 3:05:14 PM
Amina Addow
Find me on:

Untitled design - 2020-11-12T140856.543

It's important to stay ahead of competitors, particularly in the small business sector to attract more customers and set yourself apart. There are many areas that need to be improved upon to be a clear leader in your field and target market. For example, customer service, operations and overall profitability of your small business.

VoIP can help build upon efficiency and productivity to ensure that your small business is always the first choice for customers. Here are six ways this phone system can help your small business stay ahead.

Better customer service

The underlying foundation of a successful small business is customer service. Providing excellent service can retain existing customers and attract new ones. As public reviews are now important when a prospective customer looks for a service, this is a perfect way to stand out against existing customers. VoIP has numerous features designed to better the customer journey and ensure that every query is answered. For example, Call Queues helps to minimise customer wait times and help prevent missed calls. Overall, assisting more customers and keeping service levels high.

Qualified sales and leads

With calls in one place it's easier to verify and close sales with a VoIP phone system. VoIP can integrate third party CRMs making it easier to organise leads and look at previous data to help catch unconverted leads. Another feature that can help stay ahead of the competition is call analytics such as call analytics. Allowing your business to be able to see where and how long calls are to your business. Highlighting busier inbound call times making sure your employees are well equipped to deal with these peak times. Helping your business stay ahead of the competition by engaging in more qualified leads and increasing ROI. 


To stay ahead of the competition your business has to be productive and with VoIP, it helps you be readily available to your customers wherever you are. With simultaneous ringing, you will not miss a call because all your devices ring. This is very important because missing important business calls can negatively affect a business’s profits and image. VoIP can also be easily installed on all devices that way you will have access to your business at all times.

Access to greater features

VoIP has 50+ features to help you be ahead of your competitors. Features such as the Call Menu help easily direct callers with a professional greeting and clearly signposted caller menu. 

There are more than 50+ features help your business be more efficient and stay ahead of competitors by making the customers experience quick and simple. Not only does VoIP allow your business to easily make calls it can also better operations. For example, the voicemail to email feature can transcribe messages left by clients ensuring that every call reaches your small business. 

Team collaboration

Everyone on your team wants to maximize the business's success and with teamwork, everyone can share their knowledge to solve problems. With VoIP, you have video conferencing where you can connect with your team and make video calls from anywhere. It has features to keep your meeting simple and organised with tools such as chat, screen sharing, and muting. Increasing overall team productivity and ensuring the best possible outcome for sales and business operations.

Team collaboration is even more important with the COVID-19 pandemic and remote working. A VoIP phone system allows your team to comfortably work from home and answer calls on mobile desktop and tablets. Additionally, with features to keep your team collaborating with video conferencing and chat messaging, screen sharing and file sharing.

High-quality equipment 

For VoIP to function efficiently there only needs to be a reliable internet connection so that your calls can be HD and clear. Many VoIP providers also offer reliable equipment such as headsets and phones to make sure your VoIP is reliable for calls. Unlike traditional telephone which uses copper wires, VoIP phone systems work online giving clear audio away from the office. Ensuring that every call reaches your small business.

For more information on how a VoIP system can help your small business stay ahead and grow check out our packages or call our team on 0203 697 4166. 

Topics: Latest, VoIP

New call-to-action

About blog

A blog by bOnline for news, tip and insights for  UK 'micro-business' owners.

Subscribe to benefit from our weekly curated tips and tricks you'll need to start or grow your business. We focus mainly on insights related to UK business telecoms and the landline-free future.

Join the VoIP phone system revolution! 

Subscribe here!

Recent posts