I’ve always thought of SEO and PPC as two completely separate processes, and not together. But now I think about it, SEO and PPC should both be used together to grow your online presence, you shouldn’t have to pick one or the other! Actually, they work hand in hand, and can lower the cost of the services!

Every business reaches a time when they’ve hit the glass ceiling, but want to keep growing. But they’re not always sure how to. How can you know if it is the right time? Of course every business is different, so will be ready at different times, but below I’ve outlined some areas to consider BEFORE you start to grow your startup. If these six areas are set up correctly before you begin to grow, you’ll have a smoother journey.

With businesses moving to the cloud, working from a smartphone is now a reality for many people. Faster internet speeds, and WiFi hotspots everywhere we go - even on the Tube! People are increasingly using their smartphones to get more work done, whether it is while commuting to and from work, or at home.

There is no doubt that cloud phones are paving the way for how businesses will be run in the future. But research shows that over half of small businesses in the UK still aren’t using the cloud.

Nurturing relationships with your customers is a growing area for businesses to implement. In this age of automation and innovation, caring for your customers has never been more important! A happy customer will bring you many benefits, but how can you go about ensuring they’re pleased with your business? 

The introduction of GDPR has been described as the most important change in data privacy regulation for two decades! It is likely to hit all businesses hard, but small businesses are finding it hard to know where to start with the new legislation. So, how could it affect your small business?

Communication in business is an important area that is often overlooked when businesses are just starting up, or growing. In this blog, I’ve outlined four areas that businesses can use to quickly and easily improve communications - both internally and externally.

A picture is worth a thousand words – and an emoji can show your emotions through the internet. Emojis are based on symbols from Japanese comics and express emotion through digital communication. The idea is to provide a reaction when emailing, texting or messaging someone who can't see your body language.

*Updated May 2020: stats and graphs changed to reflect new numbers in 2019 and 2020.*

A quick google search for ‘email marketing is dead’ now turns up a mere 239,00,000 results. With so many other ways to target your audience, there are many marketers out wondering; are emails still effective?

As website designers, we often get asked questions about mobile, and how a website will look across different devices. People often confuse the terms ‘mobile-friendly’ and ‘mobile responsive’. So what exactly do ‘mobile-friendly’ and ‘responsive’ mean? Let’s take a closer look: